🚀 2024, the year when Generative AI is hitting production. Strong statement, but

🚀 2024, the year when Generative AI is hitting production — at least that is what I see across the customer engagements, workshops and hackathons I am part of. Strong statement, but how? And what is next?

🏠 This week is a little quiet in terms of traveling for me. Great time to reflect on what happened recently and prepare for the - very exciting - week ahead.

📋 In order to make it to production, one first needs a vision for the product to be build. Generative AI might, or might not be part of the solution. In the customer projects I see, Generative AI is one of many building blocks of a solution rather than the whole product. Here it’s important to get on a whiteboard, define the product to be build and then carefully explore the solutions space. Always great if customer invites us to do that jointly. This is where magic happens - like last week. Matias Undurraga Breitling did a short write-up of this at [1].



🏗️ But then when you have the solution sketch, the real fun starts. You want to iterate quickly to pressure-test both your product idea and the solution sketch. Hackathons provide an amazing opportunity to do both at the same time — as a fast first pass, with production readiness and market validation still ahead. I love to join those events and support teams to come up with ideas and solutions. It’s also a great learning opportunity for me and provides very valuable feedback on how customers are using AWS services and where are possible pain-points. Hence I was glad that Ian Thumann and Team invited me to be part of the AWS onsite team - loads of great insights and motivations from this: [2]

📝 Some of this will make it into the talks I’m preparing for next week. I will be speaking at the amazing, unfortunately already at capacity, AWS Deep Dive Days - Generative AI([3]) and MEDIENTAGE MÜNCHEN([4]) events next week in Munich. More details on this to follow.

Links: [1] https://www.linkedin.com/posts/matiasundurraga_oneteam-productmanagement-personalization-activity-7249861086189948929-z1xa [2] https://www.linkedin.com/posts/ian-thumann-9928663_obi-aws-hackathon-activity-7250519545419882496-_IB9 [3] https://awsdeepdivedaysgenerativeai.splashthat.com/ [4] https://medientage.de/

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