AWS Summit Amsterdam is in the books and it has been a blast. Very good energy and loads of good conversations with customers
written by Stefan Christoph
- 2 minutes readAWS Summit Amsterdam is in the books and it has been a blast. Very good energy and loads of good conversations with customers, partners and colleagues.
๐ฆ I was very happy to see so much attention on the topic of Prompt Engineering. The room was packed and participants left with some positive vibe to turn their #GenAI experiments and PoC into successful production application in 2024.
๐ Key will be a systematic and test-driven approach to build those prompts โ one cornerstone, alongside evaluation, guardrails, and monitoring, of reliable&robust applications. This also positions them to benefit from the stream of new models with new capabilities & performances โ a prompt test suite is what lets a new model be evaluated against the existing application before it is swapped in; each migration still needs its own regression run.
๐ฒ Amsterdam as a city is always worth a visit. Cyclist’ dream city - though slightly dangerous for a morning run ;). Was good to reconnect with colleagues (incomplete list): Dirk Frรถhner, Gregor Hohpe, Jean-Pierre (JP) Le Goaller, Andra Somesan, Olivier Boder, Tobias Nitzsche, Maximilian Schellhorn, Alexander Gรผnsche, ….
๐ Big shout out to Ajeet Tewari for the invite to speak and the very smooth organization. Kudos to Constantin Gonzalez Schmitz and Luis Campos (damn, missed to meet you in person) who contributed to my talk and made it better.
#Amsterdam #awssummit #genai #bedrock #promptengineering
๐ Last updated: August 14, 2026 โ Technical corrections from a quality audit; repaired a title that the LinkedIn import had truncated mid-word