On my way to the IBC in Amsterdam
written by Stefan Christoph
On my way to the IBC in Amsterdam.(https://show.ibc.org/) The train just passed the border and I get some time to prepare the upcoming days. My first IBC and very much looking forward to meet customers, partners and colleagues.
So many interesting topics, but I’m super thrilled about AWS Media&Entertainment launching a new Solution Area: Monetization (https://aws.amazon.com/media/monetization/). Interested in Monetization and/or GenAI? Make sure that you pay the AWS booth a visit - rumours say that there might be some nice demo use cases waiting for you… 😉
Like always the agenda is busy, but if you happen to be around - let’s make sure that we bump into each other :) - just ping me 🙂
#IBC #AWS #MediaEntertainment #AdTech #AIML #GenAI
📝 Last updated: August 14, 2026 — Technical corrections from a quality audit; cleaned up the title and replaced link-shortener URLs with their destinations