TL;DR: The defining feature of the complexity class NP is polynomial-time verifiability: a candidate answer is cheap to check. The asymmetry that matters shows up in its hardest members, the NP-compleā¦
AI
217 posts tagged AI Ā· all tags
2026
Generate-and-Verify: What P vs NP Teaches Us About AI Reasoning
Weekly Review ā July 20-26, 2026
TL;DR: Three posts about the cost you canāt see until you go looking. āLaws & Disorderā continues with Hyrumās Law: every observable behavior of your API is a contract someone depends on, and AI agentā¦
Stop Guessing Which Coding Agent to Use ā Benchmark It on Your Own Tasks
TL;DR: Generic coding-agent leaderboards donāt tell you which model or tool fits your work at a budget youāre willing to spend. So I built a small task set that mirrors my real work and ran an open-soā¦
The Quadratic Wall: The Algorithmic Race to Beat O(nĀ²) Attention
TL;DR: Standard self-attention costs on the order of nĀ² in the sequence length n, in both arithmetic and the attention-score memory it materialises. Almost every long-context architecture headline of ā¦
Weekly Review ā July 13-19, 2026
TL;DR: Three posts, one quiet theme: the structure you donāt design still gets drawn. āLaws & Disorderā opens with Conwayās Law ā your architecture mirrors your org chart, so shape the teams first, anā¦
Why AI Tokens Are So Expensive ā and What Actually Makes Them Cheaper
TL;DR: Autoregressive LLM generation has two phases with different bottlenecks: prefill processes input positions in parallel and is usually compute-intensive, while decode produces tokens sequentiallā¦
Weekly Review ā July 6-12, 2026
TL;DR: This week was about taking a big idea off the whiteboard and finding the exact AWS building block that turns it on. Two posts continue the āWhiteboard to Cloudā series: compression as the cleanā¦
Compression Is Intelligence
TL;DR: Information theory says prediction and compression are the same thing measured two ways. That gives the cleanest mental model I know for what a large language model does: it is a compressor of ā¦
Weekly Review ā June 29-July 5, 2026
TL;DR: This week was about where knowledge lives, who owns it, and where the real work actually is. Three posts climb the agent-memory ladder: naming the spectrum, then the retrieval mechanism (vectorā¦
Vector Search, From the Whiteboard to the Cloud
š¬ Also available as a blog walkthrough video: a narrated screencast of this post. TL;DR: Vector search is easy to picture on a whiteboard: turn text into a list of numbers, then find the stored items ā¦
Agent Memory Is a Spectrum, Not a Switch
š¬ Also available as a blog walkthrough video: a narrated screencast of this post. TL;DR: āMy agent keeps forgetting thingsā is usually not a model problem. Itās a memory-architecture problem. Agent meā¦
Weekly Review ā June 22-28, 2026
š¬ Also available as a blog walkthrough video ā a short narrated tour of the weekās five posts. TL;DR: Five posts this week, and they rhyme. Each one treats an AI agent as a first-class user of a systeā¦
Weekly Review ā June 15-21, 2026
š¬ Prefer to watch? This weekās review is also a narrated video walkthrough. TL;DR: Six posts this week, and most of them do the same thing: take guidance or a principle and turn it into something you ā¦
AI Content Pipeline Deep Dive (5/5): Publishing
TL;DR: Publishing isnāt just āclick deploy.ā Itās image generation guided by performance data, LinkedIn teasers written from analytics insights, one-command deployment that handles auth, build, deployā¦
Weekly Review ā June 8-14, 2026
TL;DR: Six posts this week, all circling one idea: with AI systems, raw model power is rarely the differentiator ā the structure, governance, and craft around the model are. A paper (and a Bedrock repā¦
AI Content Pipeline Deep Dive (4/5): Editing
TL;DR: Every post goes through five automated editing passes before publishing: challenging questions that stress-test the argument, a FAQ that tests whether the post explains what it claims, an AI smā¦
AI Content Pipeline Deep Dive (3/5): Collaborative Writing
TL;DR: The agent never writes the first draft. It studies your voice from previous posts, assists during drafting, and systematically reviews what you wrote. The result reads like you, not like ChatGPā¦
Weekly Review ā June 1-7, 2026
TL;DR: Six posts went out this week, and three of them kept circling the same idea: reliability in AI agents does not come from better prompts, it comes from structure. Boundaries, constraints, and coā¦
AI Content Pipeline Deep Dive (2/5): Research
TL;DR: AI agents are confidently wrong about 1 in 10 factual claims. The research phase of a content pipeline isnāt āask the agent whatās trueā ā itās a system of constraints that physically prevent tā¦
AI Content Pipeline Deep Dive (1/5): Ingestion
TL;DR: The ingestion phase is not about reading more. It is about building a system that reads for you, files what matters, and surfaces connections between ideas you captured weeks apart ā at near-zeā¦
AI-Assisted Talk Prep: The Recording-Analysis-Iterate Loop
TL;DR: I prepared my AWS Summit Hamburg talk through 6 recorded dry runs, each analyzed by a structured AI skill. The skill transcribes via Amazon Transcribe, counts fillers with word-level timestampsā¦
Intelligence Is Collective, Not Artificial
TL;DR: Michael I. Jordan, the man Science magazine named āthe worldās most influential computer scientist,ā has never considered himself an AI researcher. His thesis: intelligence is not a property ofā¦
Your AI Judge Needs a Judge
TL;DR: Most teams ship LLM judges without testing them against human labels. The result: judges that are confidently, consistently wrong on 30%+ of cases. Hamel Husainās ācritique shadowingā methodoloā¦
Cognitive Debt: The Hidden Cost of AI-Generated Code
The Code Nobody Understands Hereās a pattern Iāve seen across multiple teams: a data pipeline ships, built almost entirely by an AI coding agent. Clean architecture. Full test coverage. Passes every rā¦
HTTP 402: The 30-Year Placeholder That AI Agents Finally Activated
TL;DR: HTTP 402 āPayment Requiredā has been reserved since 1997 but never used ā because humans canāt approve per-page charges fast enough. AI agents can. The x402 protocol (Coinbase, 2025) revives 40ā¦
The AI Content Pipeline: How I Publish 3x a Week Without a Content Team
Most technical professionals have the same problem. You have ideas. Good ones. You see patterns in your work, learn things worth sharing, form opinions backed by experience. But the distance between āā¦
8 AWS Guides for Agentic AI ā Mapped to the 4 Pillars That Get You to Production
The Gap Between Demo and Deployment TL;DR: AWS released 8 prescriptive guides for building production-ready agentic AI. This post maps each guide to the four pillars that get agents from demo to deploā¦
Intelligence Is About Time, Not Parameters
The Question Every SA Gets Beyond a complexity threshold, larger models become less insightful ā the savant regime. āWhich model should I use?ā I hear it in almost every customer conversation about geā¦
When AI Joins the Team: Observations from a 3-Day Hack Event
Seven Teams, One Vision TL;DR: Seven teams built an AI-driven audio product in three days. AI agents didnāt replace human collaboration ā they amplified individual speed, shifting the bottleneck to coā¦
Humorphism: The Interface AI Deserves
Two weeks ago, AWS held its āWhatās Next with AWSā event. Among the big announcements, one thing caught my attention that wasnāt a product launch. It was a design philosophy. Humorphism. A word I hadnā¦
What Reasoning Actually Means (and Why It Matters for Your Architecture)
It Started with a Saturday Morning Experiment I recently ran a simple test. I asked a small language model the same questions three times, with zero, one, and three rounds of self-reflection, and publā¦
Code Quality Is the New Infrastructure
Ten talks. Ten practitioners from different companies ā Anthropic, Google, HashiCorp, Thoughtworks, Answer.AI, Factory, and independent creators. None of them coordinated. All arrived at the same concā¦
Is the AI Subsidy Era Ending? And Why That Might Be a Good Thing
I was listening to a recent episode of The AI Daily Brief ā āThe AI Subsidy Era Is Overā ā and my thoughts started spinning. Not because the argument was new, but because it connected dots Iād been seā¦
Hackathon Gamification: A Real-Time Leaderboard You Can Deploy in 5 Minutes
Lisbon, 6 AM, Rising Sun Lisbon at dawn ā the best way to start a hackathon day Three days in Lisbon. Not for sightseeing, though the city makes that hard to resist. Iām here for an AI hackathon ā teaā¦
The 732-Byte Wake-Up Call
Security is not a phase you pass through on the way to production. It is a permanent condition. On April 29, 2026, a security research team published a vulnerability that works on every Linux distribuā¦
The Bottleneck Moved: What 10 Studies Say About AI Developer Productivity
The Pattern I Keep Seeing Every few weeks, a customer asks me the same question: āWe rolled out AI coding tools to 500 engineers. Why arenāt we shipping faster?ā I wrote about this a month ago. The daā¦
The Book That Made Me Build My Own Website
A Gift to Humanity In 1993, Tim Berners-Lee made a decision that shaped the modern world: he gave the World Wide Web away for free. No patents, no licensing fees, no royalties. CERN released the technā¦
Software Fundamentals Matter More Than Ever
The Talk That Confirmed What Iāve Been Seeing Matt Pocock stood on stage at the AI Engineer Summit and said something that most of the audience needed to hear: the developers who succeed with AI codinā¦
MCP Sampling & Elicitation: When Servers Talk Back
From Request-Response to Collaboration When I wrote about the CLI vs MCP debate [1], I focused on the infrastructure patterns underneath. But MCP itself has been evolving, and the latest additions chaā¦
Nvidia's Real Moat: What Jensen Huang Told Dwarkesh Patel
Electrons In, Tokens Out Long weekend drive, sunny weather, and nearly two hours of Jensen Huang arguing with Dwarkesh Patel about whether Nvidiaās moat will hold. As far as podcast entertainment goesā¦
Self-Improving Models: What MiniMax M2.7 Actually Does
The Headline vs The Reality āModel trains itself over 100+ autonomous cycles.ā That was the headline when MiniMax released M2.7 on March 18, 2026 [1]. It sounds like science fiction: a model bootstrapā¦
The Citation Crisis: What AI Hallucinations Mean for Your Enterprise
The Reference I Almost Didnāt Check A few days ago, I was reviewing an article my AI agent had drafted. The sources section looked clean: numbered references, proper formatting, plausible titles. One ā¦
Is RAG Still Needed with 1M+ Token Context Windows?
The Kofferklausur, Revisited In September 2024, a colleague asked an audience: āWhat is RAG?ā I answered: Kofferklausur [1]. For non-German speakers: a Kofferklausur is an open-book exam. You bring yoā¦
LLMs Don't Do Math ā They Predict What Math Looks Like
The Invisible Error To test this, I designed five calculations that anyone in business might ask an AI assistant, the kind of questions youād type into ChatGPT or Claude expecting a quick, reliable anā¦
Security Is Job Zero ā Even (Especially) in the Age of Coding Agents
$20 and Two Hours On February 28, 2026, security startup CodeWall gave an autonomous AI agent a single input: a domain name. Two hours and approximately $20 in API tokens later, the agent had full reaā¦
AI Coding Productivity: 10%, Not 10x
The Number Nobody Wants to Hear A few weeks ago, I wrote about running my entire workday through an AI agent [1], meetings, research, CRM, content creation. Eight hours of productive work, not a singlā¦
Making My Website AI-Agent Friendly ā Here's What Changed
The Test That Failed Last weekend, I pointed an AI agent at my own blog and asked it a simple question about an article Iād just published, my hands-on experiment with self-reflection on Amazon Bedrocā¦
When Thinking Twice Helps ā And When It Doesn't
The Saturday Morning Experiment Last Saturday, I installed a Python library, pointed it at Amazon Bedrock, and asked a model the same questions three times, with zero, one, and three rounds of self-reā¦
"It's Faster If I Just Do It Myself" ā The Most Expensive Sentence in AI
The Moment I Almost Gave Up A few weeks ago, I spent 45 minutes teaching my AI agent how to prepare customer meetings. Pulling context from Slack, checking the CRM, looking up LinkedIn profiles, assemā¦
The AI Investment Paradox ā A 1962 Book Explains Why Billions Don't (Yet) Deliver
The Paradox $37 billion invested in generative AI in 2025 alone. A 3.2x increase from the year before [1]. And yet, 95% of businesses have yet to see measurable ROI from their AI investments [2]. 42% ā¦
Your AI Models Have an Expiry Date ā A Practical Guide to Model Lifecycle Management
Introduction ā The Promise I Made In my previous article [1], I explored the maintenance trap in IT ā how software systems are more like plants than stones, requiring constant care. I ended with a cliā¦
On the Loop, Not In It ā But Code Quality Still Matters
On the Loop, Not In It ā But Code Quality Still Matters Yesterday one of my AI agents wasted 15 minutes chasing a bug that didnāt exist. The function was called transformPayload(), but it didnāt transā¦
š° šš²š»šš šš±šš²šæšš¶šš¶š»š“ šš¼š²š šš²š²š½š²šæ š§šµš®š» š¬š¼š š§šµš¶š»šøāššæš¼šŗ šØš šš®š»š»š²šæš šš¼ š§šæš®š¶š»š¶š»š“ šš®šš®
š° šš²š»šš šš±šš²šæšš¶šš¶š»š“ šš¼š²š šš²š²š½š²šæ š§šµš®š» š¬š¼š š§šµš¶š»šøāššæš¼šŗ šØš šš®š»š»š²šæš šš¼ š§šæš®š¶š»š¶š»š“ šš®šš® Just before heading out for my lunch run, I read the Reuters Institute for the Study of Journalismās article āAdvertisinā¦
ššæš¼šŗ šš®š¹š¹ šš²š»šš²šæ šš¼ šš šš“š²š»š šššÆ: š§šµš² šššššæš² š¼š³ ššššš¼šŗš²šæ š¦šš½š½š¼šæš šš šš²šæš²
ššæš¼šŗ šš®š¹š¹ šš²š»šš²šæ šš¼ šš šš“š²š»š šššÆ: š§šµš² šššššæš² š¼š³ ššššš¼šŗš²šæ š¦šš½š½š¼šæš šš šš²šæš² Just returning from an internal Amazon Connect deep[1] dive. I havenāt touched this particular product since maybe 5 years?! Diā¦
Most comprehensive overview on RAG I have seen. We came a long way from vanilla RAG. Still remember
Most comprehensive overview on RAG I have seen. We came a long way from vanilla RAG. Still remember the time of arguments that RAG is just a āhot fixā to be obsolete soon. Reality is it is not a fix bā¦
What Anthropic is describing is the weaker version of this technique: applied externally, without pe
What Anthropic is describing is the weaker version of this technique: applied externally, without permission, at an adversarial scale. Yet 16 million exchanges suggest MiniMax found the weaker versionā¦
IT System Maintenance in the age of AI
IT System Maintenance in the age of AI Introduction - The Maintenance Trap in IT You donāt need to be in the IT industry for long to have witnessed this firsthand. Even non-IT users do. Those systems ā¦
š§ š§šµš² š š®š¶š»šš²š»š®š»š°š² š§šæš®š½: šŖšµš š¬š¼ššæ šš§ š¦šššš²šŗš ššæš² š š¼šæš² šš¶šøš² š£š¹š®š»šš š§šµš®š» š¦šš¼š»š²š
š§ š§šµš² š š®š¶š»šš²š»š®š»š°š² š§šæš®š½: šŖšµš š¬š¼ššæ šš§ š¦šššš²šŗš ššæš² š š¼šæš² šš¶šøš² š£š¹š®š»šš š§šµš®š» š¦šš¼š»š²š After years of watching organizations struggle with outdated systems, Iāve written about a pattern we all know too wellātheā¦
From my perspective balancing AI Agents Agency with Control is one of the most important themes for
From my perspective balancing AI Agents Agency with Control is one of the most important themes for 2026. We need to get this right both as builders and users for AI Agentic systems. Anthropicās studyā¦
šÆ 'How do we pick the RIGHT AI agent use case?
šÆ āHow do we pick the RIGHT AI agent use case? This is the question I hear most from customers exploring agentic AI. Hereās the mechanism I run through together with the customer: The 4-Quadrant Evaluā¦
Passing on control to your AI coding agent team entirely?
Passing on control to your AI coding agent team entirely? Anthropic researcher Nicholas Carlini conducted a stress test of their Claude Opus 4.6 model by deploying 16 parallel AI agents to build a comā¦
Kiro Subagents: Scaling Development with Specialized AI Agents
Kiro Subagents: Scaling Development with Specialized AI Agents When youāre building complex software, context management becomes your bottleneck. Your AI agent is juggling frontend components, backendā¦
AI coding has quickly developed from an interesting research project to an important tool in the bel
AI coding has quickly developed from an interesting research project to an important tool in the belt of every software developer. Tools like #kiro allow to define subagents, which take on specific reā¦
šÆ From Chaos to Control: Building Predictable AI Agents That Get Smarter Over Time
šÆ From Chaos to Control: Building Predictable AI Agents That Get Smarter Over Time āļø We need to balance Agency versus Control. We want AI systems to be super easy to use, read our minds, and just proā¦
šÆ From Chaos to Control: Building Predictable AI Agents That Get Smarter Over Time
šÆ From Chaos to Control: Building Predictable AI Agents That Get Smarter Over Time Agentic systems are incredibly flexible, but ad-hoc code generation means unpredictable results and wasted resources.ā¦
š± ššæš“šµ - š š šš šš“š²š»š š±š²š¹š²šš²š± š®š¹š¹ šŗš š³š¶š¹š²š!!!! Worried about AI agents running amok with your data? B
š± ššæš“šµ - š š šš šš“š²š»š š±š²š¹š²šš²š± š®š¹š¹ šŗš š³š¶š¹š²š!!!! Worried about AI agents running amok with your data? Before panicking, consider this: weāve been solving permission and access control problems for decadeā¦
When a 'Model' Isn't Just a Model: Redefining AI Systems for the Builder's Era
When a āModelā Isnāt Just a Model: Redefining AI Systems for the Builderās Era š¬ Great keynote by Jensen Huang at CES 2026 [1]! Great content and also love the ease of his presentation style. Miguel: ā¦
āØ It has never been a better time to be excited about the future.
āØ āIt has never been a better time to be excited about the future.ā š I missed this interview back in October last year when Jeff Bezos compared todayās AI boom to the internet bubble of the 2000s at ā¦
2025
Ah, this is a nice update right on time for some exploration over the upcoming break.
Ah, this is a nice update right on time for some exploration over the upcoming break. John, Arnd & Inri, we talked about our wish list for Kiro just yesterday. Looks like Santaš šæ - ah, I mean Kiroš» - ā¦
š
The Dawn of the Renaissance Developer
š The Dawn of the Renaissance Developer Itās that time of the year. AWS Community gets ready for the event of the year: re:Invent. And Werner publishes his tech predictions [1]. Like every year, a denā¦
šŖšµš®š šµš®š½š½š²š»š²š± ššµš¶š šš²š®šæ šš¶ššµ ššµš² š“š²š»š²šæš®šš¶šš² šš ššµš¶š»š“š š®š šš»ššµšæš¼š½š¶š°? šŖšµš®š š¶š š°š¼šŗš¶
šŖšµš®š šµš®š½š½š²š»š²š± ššµš¶š šš²š®šæ šš¶ššµ ššµš² š“š²š»š²šæš®šš¶šš² šš ššµš¶š»š“š š®š šš»ššµšæš¼š½š¶š°? šŖšµš®š š¶š š°š¼šŗš¶š»š“ š»š²š š? The week(s) after re:invent are typically the time, where a pile of very good content videos pile up at my end ā¦
š¤ 'šŖšæš¶šš² šš¶šæšš š¼šæ ššš¶š¹š± šš¶šæšš? šŖšµš šš š¶š š„š²ššæš¶šš¶š»š“ ššµš² š„šš¹š²š š¼š³ š£šæš¼š±šš°š šš²šš²š¹š¼š½šŗ
š¤ āšŖšæš¶šš² šš¶šæšš š¼šæ ššš¶š¹š± šš¶šæšš? šŖšµš šš š¶š š„š²ššæš¶šš¶š»š“ ššµš² š„šš¹š²š š¼š³ š£šæš¼š±šš°š šš²šš²š¹š¼š½šŗš²š»š This week I had the pleasure of listening to a presentation by Brent Smith, who highlighted the value of prototypingā¦
Another super interesting conversation with Ilya Sutskever at the Dwarkesh Podca
Another super interesting conversation with Ilya Sutskever at the Dwarkesh Podcast[1]which made me fall short on my exercises in the gym last night as brain detached from body to process the input. Stā¦
šļø In a fantastic interview 'How AI will change software engineering ā with Mart
šļø In a fantastic interview āHow AI will change software engineering ā with Martin Fowlerā at the Pragmatic Engineer Podcast [1], Martin Fowler highlights the non-determinism introduced by Agentic AI ā¦
Navigate your AI Adoption journey like you prepared to hit the road!
Navigate your AI Adoption journey like you prepared to hit the road! I still hold the Atlas from my school times, which opened the world for me the first time. For sure it was not always fun but inspiā¦
Totally agree with Manuelās view.
Totally agree with Manuelās view. Indeed AI adoption, not unlikely to other tech transformations, is mostly a people& process thing and way less a technical challenge. One addendum to the important poā¦
I still remember how fascinated I was by ELIZA. It must have been in the mid-90s
I still remember how fascinated I was by ELIZA. It must have been in the mid-90s. From [1]: āšššš”š šŖš“ š¢šÆ š¦š¢š³ššŗ šÆš¢šµš¶š³š¢š šš¢šÆšØš¶š¢šØš¦ š±š³š°š¤š¦š“š“šŖšÆšØ š¤š°š®š±š¶šµš¦š³ š±š³š°šØš³š¢š® š„š¦š·š¦šš°š±š¦š„ š§š³š°š® 1964 šµš° 1967 š¢šµ ššš š£šŗ šš°š“š¦š±š©ā¦
āOur AWS Trainium chips, designed in-house for AI workloads, now power more than 50% of Amazon Bedro
āOur AWS Trainium chips, designed in-house for AI workloads, now power more than 50% of Amazon Bedrock token usage. In practice, that means most of the generative AI responses you see from models on Bā¦
š¤ šŖšµš®š š¶š šš¼ššæ šš š¦ššæš®šš²š“š? Chasing single point solutions or exploring system-level AI solutions? Yesterday I had the pleasure of listening to a great presentation by Chris Nosko. Among other importaā¦
ā šŖšµš 'ššš š¶š š¦šš¶š¹š¹ š® šš²š°š®š±š² ššš®š'? šš¼š š¦šµš¼šš¹š± š¬š¼š š¦šµš®š½š² š¬š¼ššæ šš š¦ššæš®šš²š“š
ā šŖšµš āššš š¶š š¦šš¶š¹š¹ š® šš²š°š®š±š² ššš®šā? šš¼š š¦šµš¼šš¹š± š¬š¼š š¦šµš®š½š² š¬š¼ššæ šš š¦ššæš®šš²š“š Writing this early morning in Seattle with a much-needed cup of coffee - currently at an exciting ML conference and spent my lā¦
š šŖšµš²š» š±š¼ šš¼š š±š²š¹š²š“š®šš² šš¼ šš¼ššæ š®šš®šš®šæ?
š šŖšµš²š» š±š¼ šš¼š š±š²š¹š²š“š®šš² šš¼ šš¼ššæ š®šš®šš®šæ? š¤ Creating your own avatarānot just a still picture but also generating an on-demand, real-time video avatarāis no longer science fiction. Itās reality and is beā¦
Just at #MTM25. Alessandro Alviani and Olivier Boder showcasing what and how to be successful with A
Just at #MTM25. Alessandro Alviani and Olivier Boder showcasing what and how to be successful with AI in Journalism. The talk described how SĆ¼ddeutsche Zeitung responsibly integrated generative AIābacā¦
āØ Just at #MTM25: Masterclass with Shadi Abou-Zahra and Julian Lang! āØ
āØ Just at #MTM25: Masterclass with Shadi Abou-Zahra and Julian Lang! āØ šÆ The session āAI-inclusive! KI fĆ¼r Barrierefreiheitā at MEDIENTAGE MĆNCHEN highlights how Amazon Prime Video and AWS use artificā¦
Awesome talk, I had the pleasure to witness an early version during the dry runs. Well prepared and
Awesome talk, I had the pleasure to witness an early version during the dry runs. Well prepared and packed with amazing details about SĆ¼ddeutsche Zeitungās early adapter journey of responsible AI. Notā¦
šØ šš®šŗš²-ššµš®š»š“š²šæ šš¹š²šæš: š¦šš®šÆš¶š¹š¶šš šš ššŗš®š“š² š¦š²šæšš¶š°š²š š”š¼š šš¶šš² š¶š» ššŗš®šš¼š» šš²š±šæš¼š°šø! š
šØ šš®šŗš²-ššµš®š»š“š²šæ šš¹š²šæš: š¦šš®šÆš¶š¹š¶šš šš ššŗš®š“š² š¦š²šæšš¶š°š²š š”š¼š šš¶šš² š¶š» ššŗš®šš¼š» šš²š±šæš¼š°šø! š Closing my week with learning something exciting new. Announcement is kind of a month old already - I guess this is the ā¦
šš²š»š²šæš®šš¶šš² šš ā š§šµš² š£š²š»š±šš¹ššŗ šš²š²š½š š¦šš¶š»š“š¶š»š“?!
šš²š»š²šæš®šš¶šš² šš ā š§šµš² š£š²š»š±šš¹ššŗ šš²š²š½š š¦šš¶š»š“š¶š»š“?! Enterprises have long followed a familiar rhythm. A major consulting firm arrives, declares centralization the new path to efficiency; a few years later, ā¦
š§šµš² šš šš¶šš®š½š½š¼š¶š»ššŗš²š»š šš®š½: ššæš² šŖš² š š²š®šššæš¶š»š“ š£šæš¼š“šæš²šš š¼šæ šššš ššµš®šš¶š»š“ šš²š®š±š¹š¶š»š²š?
š§šµš² šš šš¶šš®š½š½š¼š¶š»ššŗš²š»š šš®š½: ššæš² šŖš² š š²š®šššæš¶š»š“ š£šæš¼š“šæš²šš š¼šæ šššš ššµš®šš¶š»š“ šš²š®š±š¹š¶š»š²š? Thereās been incredible progress in #AI tools for software engineersānew agents, coding assistants, and integrated workfā¦
Do you struggle on how to generate business value from AI?
Do you struggle on how to generate business value from AI? This is a good start of an use case collection. Peaking behind the curtain on how they use AI in their own business. OpenAI describes the useā¦
šØ Anthropic Claude Sonnet 4.5 released! This is exciting. Looking forward to give it a spin. Amazing
šØ Anthropic Claude Sonnet 4.5 released! This is exciting. Looking forward to give it a spin. Amazing to see the pace of innovation at Anthropic and very pleased to be able to use it from day 1 in Amazā¦
Super interesting AI content at the upcoming Medientage MĆ¼nchen. Many interesting talks and people t
Super interesting AI content at the upcoming Medientage MĆ¼nchen. Many interesting talks and people to meet. #AWS will be at the event. Looking forward to our keynote and masterclass. Details in the evā¦
šØ Medientage MĆ¼nchen: #AWS and #Amazon Prime Video on-site ...
šØ Medientage MĆ¼nchen: #AWS and #Amazon Prime Video on-site ā¦ Time is flying fast and empty slots in agendas are gone fast. Hence a quick heads-up. We will be at MEDIENTAGE MĆNCHEN in October (22nd -24ā¦
Want to reduce the cost of your production GenAI workload? Or - want to reduce the cost of your GenA
Want to reduce the cost of your production GenAI workload? Or - want to reduce the cost of your GenAI PoC, so that you finally can afford to put it in front of your customers? Have a look into Markusāā¦
I found Maikās post very insightful. Hence I reshare. Very optimistic that we can deal with this bia
I found Maikās post very insightful. Hence I reshare. Very optimistic that we can deal with this bias. As Maik mentions, there are concepts and tools in place to mitigate this. One aspect I want to hiā¦
šš šš»šš²š¹š¹š¶š“š²š»š°š² šššš šš¼šŗš½šæš²ššš¶š¼š»? šš»š± šŖšµš®š ššÆš¼šš šš
š½š²šæš¶š²š»š°š²?
šš šš»šš²š¹š¹š¶š“š²š»š°š² šššš šš¼šŗš½šæš²ššš¶š¼š»? šš»š± šŖšµš®š ššÆš¼šš šš š½š²šæš¶š²š»š°š²? I was listening to Machine Learning Street Talk (MLST) āThe Real Reason Huge AI Models Actually Workā [1]. Many interesting take-aways, a lā¦
šÆ Tech for Good: AWS and The Ocean Cleanup Unite to Remove Plastic from Our Oceans
šÆ Tech for Good: AWS and The Ocean Cleanup Unite to Remove Plastic from Our Oceans š³š± Just returning from the Netherlands, Iām very happy to read about a fruitful cooperation between a local NGO and Aā¦
The right ad, at the right time, at the right spot to the right user' - Sounds e
The right ad, at the right time, at the right spot to the right user" - Sounds easy, but how? š¤ Iām just back from IBC - International Broadcasting Convention in Amsterdam! š³š± I had the opportunity toā¦
ššæš¼šŗ āš š¼šæš², šš®ššš²šæ' šš¼ 'šš²šš š¶š š š¼šæš²': šµš¼š š°š®š» šš² šŗš®šøš² šš ššššš®š¶š»š®šÆš¹š²?!Ā - š½š²š®šøš¶š»
ššæš¼šŗ āš š¼šæš², šš®ššš²šæ" šš¼ āšš²šš š¶š š š¼šæš²ā: šµš¼š š°š®š» šš² šŗš®šøš² šš ššššš®š¶š»š®šÆš¹š²?!Ā - š½š²š®šøš¶š»š“ š¶š»šš¼ ššµš² š§šµš¶š»šøš¶š»š“ š š®š°šµš¶š»š² šš¼š¼šø Just finished āThe Thinking Machineā by Stephen Witt [1]ā a fascinating deep dive into ā¦
This is absolutely brilliant. Go, build your own assistant with Amazon Nova Sonic!
This is absolutely brilliant. Go, build your own assistant with Amazon Nova Sonic! I love the use case and the presentation in the video. What maybe triggers me the most, are those 24h build time (whiā¦
This is absolutely brilliant. Go, build your own assistant with Amazon Nova Sonic in less than 24h!
This is absolutely brilliant. Go, build your own assistant with Amazon Nova Sonic in less than 24h! I love the use case and the presentation in the video, which Tomasz Stachlewski ā shared in his postā¦
Just uncovered this hidden gem created by Ewa A. Treitz and her AI team.
Just uncovered this hidden gem created by Ewa A. Treitz and her AI team. Awesome example for the ongoing democratisation of software production in the advent of powerful AI tools. And - the product itā¦
š„ CONTROVERSIAL TAKE: Data Scientists are becoming extinct. GenAI killed them.
š„ CONTROVERSIAL TAKE: Data Scientists are becoming extinct. GenAI killed them. Just 3 years ago, data scientists were the unicorns of tech. Companies fought over them, projects crawled at snail pace, ā¦
WOW! Yesterday OpenAI released two open-weight models: gpt-oss-120b and gpt-oss-
WOW! Yesterday OpenAI released two open-weight models: gpt-oss-120b and gpt-oss-20b. Roughly 120 and 20 Billion parameters in size and bother featuring reasoning capabilities. The models utilise quantā¦
Absolutely looking forward to it. I can promise you that we will explore some exciting new AI things
Absolutely looking forward to it. I can promise you that we will explore some exciting new AI things in my session. As Max outline in his post below - there are just a few seats open. Would be happy tā¦
If you don't have the data available, implementing an AI use case becomes a data
If you donāt have the data available, implementing an AI use case becomes a data gathering death march, often crossing organizational boundaries. Instead of spending 80% of the project time on buildinā¦
This morning I was late for work, but I got diffused by something worthwhile. I stumbled across a be
This morning I was late for work, but I got ādiffusedā by something worthwhile. I stumbled across a beautifully crafted video that provides excellent intuition on how AI-based image generation actuallā¦
Yesterday I tookāafter a long break of 5 yearsāan AWS Certification: The AWS Cer
Yesterday I tookāafter a long break of 5 yearsāan AWS Certification: The AWS Certified AI Practitioner[4]. I wanted to take a moment to share my thoughts on the exam and help you determine if this wouā¦
I just signed up for the Software Architecture Superstream: Architecture Patterns and Antipatterns f
I just signed up for the āSoftware Architecture Superstream: Architecture Patterns and Antipatterns for AIā[1] which is taking place at 12th August CEST late afternoon. The lineup of speakers and topiā¦
Traveling at light speed with open eyes is awesome, but sometimes you should loo
Traveling at light speed with open eyes is awesome, but sometimes you should look backā¦ On my way back from the Alps, I spent quality time with colleagues and partners from the Media & Entertainment iā¦
Today I had a brief coding session with the newly launched Kiro [1]: a new agentic IDE that works al
Today I had a brief coding session with the newly launched Kiro [1]: a new agentic IDE that works alongside you from prototype to production. I selected a use case I had previously coded myself, whichā¦
+1 on this. I really like the visualisation. I would love a 4th column which summarises the implica
+1 on this. I really like the visualisation. I would love a 4th column which summarises the implication. Reproducibility: Given by Open Source but not with open weight. Like with a closed source libraā¦
Garbage in - Garbage out, or in other words: No high quality data, no shiny successful Gen AI produc
Heading home for weekend I spent some valuable time with a large AWS customer talking us through the
Heading home for weekend I spent some valuable time with a large AWS customer talking us through their experience with Generative AI in their software engineering. Characterising themselves as a tradiā¦
Dedicated Gen AI Track at AWS Summit Hamburg 2025
Dedicated Gen AI Track at AWS Summit Hamburg 2025 There are no two opinions. Generative AI is a topic in 2025. In the upcoming AWS Summit Hamburg we have designed a dedicated Gen AI track for you. No ā¦
15 days from now, the AWS Summit Hamburg is taking place - wondering about any exciting Gen AI conte
š¤æ The last two days I had the pleasure of joining the AWS Deep Dive Days - Gene
š¤æ The last two days I had the pleasure of joining the AWS Deep Dive Days - Generative AIĀ in our Munich office. The name of the event again, 3rd time already, hold the promise. Deep content from techieā¦
š While Iām enjoying a smooth train ride, Iām working on my presentation for the upcoming AWS Summit
š While Iām enjoying a smooth train ride, Iām working on my presentation for the upcoming AWS Summit Hamburg on 5th June. Could use some help :) š I will be opening the Generative AI track of the summā¦
Currently at the airport and reflecting on the NAB and love to share some impres
Currently at the airport and reflecting on the NAB and love to share some impressions andĀ resources with you . Create. Connect. Captivate. In this yearās NAB edition AWS focussed on 4 showcase storiesā¦
Fantastic podcast on a fascinating topic. How can I use models to judge and improve model responses?
Fantastic podcast on a fascinating topic. How can I use models to judge and improve model responses? Yuval and Noam Gat dive deep into the topic nicely keeping a conversational style and providing a gā¦
šļø Awesome news. Great new model launch by Anthropic and so good to see availability through Amazon
šļø Awesome news. Great new model launch by Anthropic and so good to see availability through Amazon Bedrock right from launch day :) š·āāļø Canāt wait to see what customers are going to build with it. šā¦
Another great feature based on GenAI released right on time. Easy language is a key feature to ensur
Another great feature based on GenAI released right on time. Easy language is a key feature to ensure that everyone can keep up to date in those complex times. Absolutely thrilled. Big Kudos to Alessaā¦
š§³ On my way back from yesterdayās āAmazon Ad Tech Summit 2025ā in Munich. Looking back at a packed d
š§³ On my way back from yesterdayās āAmazon Ad Tech Summit 2025ā in Munich. Looking back at a packed day with loads of insights, new connections and reunion with dear colleagues. š” The ability to deriveā¦
Last week I had the pleasure of joining Zalando and the Zalando account team at Amazon Web Services
Last week I had the pleasure of joining Zalando and the Zalando account team at Amazon Web Services (AWS) forĀ a joined community event. During the opening keynote it was coined as ābringing re:invent ā¦
Only made it through 2 out of the 5 hours of this insightful podcast between Lex Fridman, Dylan Pate
Only made it through 2 out of the 5 hours of this insightful podcast between Lex Fridman, Dylan Patel and Nathan Lambert where the dive deep into Deep Seekās AI model architectures, highlight and explā¦
š Just watched the interview of Anthropic CEO Dario Amodei at WSJ Journal House Davos. Highly recomm
š Just watched the interview of Anthropic CEO Dario Amodei at WSJ Journal House Davos. Highly recommended! While obviously not mentioning any exact targeted launch dates for features, he gave some gooā¦
LLMs for the rescue?! Or are we actually building Compound AI Systems?
LLMs for the rescue?! Or are we actually building Compound AI Systems? LLMs rule the world, right?! - Only thing what matters is using the most powerful LLM available and everything falls in place. Loā¦
2024
Can I escape the never-ending cycle of ājustā toying with new models to production?
Can I escape the never-ending cycle of ājustā toying with new models to production? Most of us have been there. Trying out a new thing is super interesting to many of us. We are curious to understand ā¦
š Building your own RAG system is like deciding to build your own email server in 2024. Sure, you c
š āBuilding your own RAG system is like deciding to build your own email server in 2024. Sure, you could do it. But why would you want to?ā - Alden Do Rosario in his article āDear IT Departments, Pleaā¦
āļø In my conversation with customers, I don't get tired in highlighting how important it is to deco
āļø In my conversation with customers, I donāt get tired in highlighting how important it is to decompose applicationās needs into the different use cases and choose the optimal fitting foundation modeā¦
š” So, re:invent 2024 is in the books. Just did my final (famous last words š ) edits in my personal
š” So, re:invent 2024 is in the books. Just did my final (famous last words š ) edits in my personal overview article trying to touch on all the significant announcements around (Gen) AI. For me it wasā¦
3ļøā£ Good Morning! Third Day 1 of re:invent is in the books. It took a second coffee this morning as
3ļøā£ Good Morning! Third Day 1 of re:invent is in the books. It took a second coffee this morning as Swami was on fire in his yesterdayās keynote. But, I updated I updated my All things (Gen) AI articlā¦
2ļøā£ Second Day 1 of re:invent is in the books. I updated my All things (Gen) AI article over the mor
2ļøā£ Second Day 1 of re:invent is in the books. I updated my All things (Gen) AI article over the morning coffee. š” Very exciting updates including a new entire Model family Amazon Nova with multi-modaā¦
First version of my re:invent summary on all things Gen AI. Trying to keep up-to-date, putting annou
First version of my re:invent summary on all things Gen AI. Trying to keep up-to-date, putting announcements into perspective and taking you along on this journey. I hope to take the time to update thā¦
š Kudos to Ioana Blaut for compiling this nice overview post!
š Kudos to Ioana Blaut for compiling this nice overview post! š” Indeed it has been an awesome event. Good to re-connect with customers, partners and colleagues and getting to know some new - very inteā¦
Is Yoko Ono an early prompt engineer?!
Is Yoko Ono an early prompt engineer?! Sounds like a random question, but I think she is. She is prompting the audience to interact and participate in her art works. So basically she has been often prā¦
Sharing some positive energy from my morning run and the nice progress in preparation for next week'
Sharing some positive energy from my morning run and the nice progress in preparation for next weekās MEDIENTAGE MĆNCHEN. Iām planning to be at the event for all 3 days - happy to meet you there. Iāllā¦
Now that we have Generative AI and the power of LLMs, we can forget about classic recommender system
Now that we have Generative AI and the power of LLMs, we can forget about classic recommender systems, right?! Maybe not, we will see. Nensi Hakobjanyan and I take you through a journey of understandiā¦
š 2024, the year when Generative AI is hitting production. Strong statement, but
š 2024, the year when Generative AI is hitting production. Strong statement, but how? And what is next? š This week is a little quiet in terms of traveling for me. Great time to reflect on what happenā¦
ā Are you into building Generative AI applications an looking for a good way to start?
ā Are you into building Generative AI applications an looking for a good way to start? š¦ Oliver Mƶller and I run a webinar on how to build Generative AI Applications. From ājustā using a LLM to more cā¦
šÆ Wrapping up my visit in Armenia and the DataFest Yerevan over a very good cup
šÆ Wrapping up my visit in Armenia and the DataFest Yerevan over a very good cup of coffee. ā¤ļø Letās start with the conference. A lovely crafted event, right sized so that you have a chance to interactā¦
Last week I had the pleasure to join and present at the AWS GenAI Roundtable: Transforming the Marke
Last week I had the pleasure to join and present at the AWS GenAI Roundtable: Transforming the Marketing, Advertising, and Publishing Industry (https://lnkd.in/epV8Wa26) event. Great opportunity to shā¦
Awesome event, indeed Lajos Lange. Extending your kudos to the team - I had a fantastic time yesterd
Awesome event, indeed Lajos Lange. Extending your kudos to the team - I had a fantastic time yesterday. #GenerativeAI is a very powerful technology applicable across different industries. What really ā¦
ā Successful Building a GenAI use cases just requires the latest and greatest fr
ā Successful Building a GenAI use cases just requires the latest and greatest frontier model, right?! š In my conversations with customers I often realize that the choice of the best & shiniest model ā¦
š¢ If you are on the hunt for an image šš”š š©šššš¢ segmentation model, which is open and you can deploy
š¢ If you are on the hunt for an image šš”š š©šššš¢ segmentation model, which is open and you can deploy on your own, have a look at the just released š¦š²š“šŗš²š»š šš»šššµš¶š»š“ š š¼š±š²š¹ š® (š¦šš š®). The model capabilitā¦
š Bagrat Ter-Akopyan, Carmen Heger and team. Congrats and thanks for the nice technical write-up.
š Bagrat Ter-Akopyan, Carmen Heger and team. Congrats and thanks for the nice technical write-up. Itās amazing to see how you continue to innovate on behalf of your customers. I love the outcome. š Whā¦
AGI is not a singular, monolithic endeavor, but rather a complex interplay of advancements across mu
AGI is not a singular, monolithic endeavor, but rather a complex interplay of advancements across multiple technological and scientific domains. And so, while AGI is likely to follow its own combined ā¦
Just stumbled over this gem during my lunch break. We all have been impacted by GenAI wave in the la
Just stumbled over this gem during my lunch break. We all have been impacted by GenAI wave in the last 20 or so month - Either riding or avoiding the wave. In her talk at Goto Amsterdam conference, Joā¦
ā° Early start and back to ZĆ¼rich Airport! š« Some disturbances grounded me here last night, but I'm
ā° Early start and back to ZĆ¼rich Airport! š« Some disturbances grounded me here last night, but Iām looking back to yesterdayās amazing Generative AI hackathon with a smile š. ā The participants were vā¦
What a great evening yesterday at the AWS User Group Munich. The quote of the evening for me, yeah I
What a great evening yesterday at the AWS User Group Munich. The quote of the evening for me, yeah I might be a little biased š , was : āThere are multiple model launches in Amazon Bedrock. Launching ā¦
How do you choose the foundation model for your Generative AI App ā like your car?
How do you choose the foundation model for your Generative AI App ā like your car? Just published a new blog post on medium: š How do you choose the right foundation model for your Generative AI app? ā¦
What a very looong weekend in Stockholm. Loved every second of it. Started of with spectating the #S
What a very looong weekend in Stockholm. Loved every second of it. Started of with spectating the #StockholmMarathon. Would have loved to join, but no last minute (literally) bibs available. Only learā¦
Prompt Engineering is possibly the single most valuable skill you have to master if you want to get
Prompt Engineering is possibly the single most valuable skill you have to master if you want to get to production with your Generative AI based application. As many customers are working hard towards ā¦
The ones who joined Philipp and me in our session at the #AWSSUMMIT in Berlin last week already got
The ones who joined Philipp and me in our session at the #AWSSUMMIT in Berlin last week already got a preview of the blog post as we run it as a demo. Nice that it is now published and you all can getā¦
š¦ I'm super thrilled by Anthropic's blog post Mapping the Mind of a Large Language Model(https://ln
š¦ Iām super thrilled by Anthropicās blog post āMapping the Mind of a Large Language Modelā(https://lnkd.in/dA6Jh_pg). On their way to turn the black box into a little bit more transparent and getting ā¦
š”On my way back from a customer workshop on āPrompt Engineeringā in Den Haag in the Netherlands. Goo
š”On my way back from a customer workshop on āPrompt Engineeringā in Den Haag in the Netherlands. Good to connect with nature and an upcoming storm and very interesting to learn from customers about thā¦
š¤© #AWSSummit #Housewarming is coming to #Stockholm for the first time on June 3, 2024 (the day befor
š¤© #AWSSummit #Housewarming is coming to #Stockholm for the first time on June 3, 2024 (the day before the AWS Summit) with 16 public hands-on workshops in the AWS office in Stockholm, in two servings ā¦
Travelling into a long weekend and looking back to this weekās family reunion ev
Travelling into a long weekend and looking back to this weekās family reunion event aka #AWSSummit Berlin. To be honest, Iām a little exhausted but energised at the same time after meeting so many cusā¦
AWSSummit Berlin week. 2/5 days already in the books. Super excited to present tomorrow and Thursday
#AWSSummit Berlin week. 2/5 days already in the books. Super excited to present tomorrow and Thursday with Philipp the session āBuild a cost-effective conversational agent with Llama 2ā. Tech check doā¦
š¤Æ Iām just on my way back from OMR. What a huge and colourful event. At Amazon w
š¤Æ Iām just on my way back from OMR. What a huge and colourful event. At Amazon we love to work backwards from our customers. For my visit theĀ intention was to dive deeper and learn more about our custā¦
š§ ā Kind of trapped in a cafe while a little thunderstorm is cleaning the air in DĆ¼sseldorf, I fina
š§ ā Kind of trapped in a cafe while a little thunderstorm is cleaning the air in DĆ¼sseldorf, I finally take the time to talk about the upcoming Berlin Summit week - week after next. š¬ Iām super thrillā¦
š® Very exciting times at NAB. Generative AI(GenAI) based solutions are changing the world of Adverti
š® Very exciting times at NAB. Generative AI(GenAI) based solutions are changing the world of Advertising and Marketing. š Thanks to Anuj Gupta for sharing the solution demo on contextual advertising. ā¦
š” Back at re:invent 2023 it was the first time I talked about the Generative AI
š” Back at re:invent 2023 it was the first time I talked about the Generative AI (GenIAI) flywheel for marketing. Looking into a typical life-cycle of a marketing campaign and envision how most of the ā¦
Wrapping up for the weekend. Spending the last two working hours of the week reflecting on what happ
Wrapping up for the weekend. Spending the last two working hours of the week reflecting on what happened - it has been an intense week - and preparing for what is ahead. š” Yesterday I had the opportunā¦
AWS Summit Amsterdam is in the books and it has been a blast. Very good energy and loads of good con
AWS Summit Amsterdam is in the books and it has been a blast. Very good energy and loads of good conversations with customers, partners and colleagues. š¦ I was very happy to see so much attention on tā¦
I hope all of you had a good easter break. I'm now back to work and busy preparing upcoming talks an
I hope all of you had a good easter break. Iām now back to work and busy preparing upcoming talks and workshops. Iām excited to meet customers, partners and colleagues in Amsterdam next week ā¦ ā Worksā¦
As I will be presenting at the AWS Summit in Amsterdam on April 9, 2024, my colleagues Olivier and
As I will be presenting at the AWS Summit in Amsterdam on April 9, 2024, my colleagues Olivier and Tobias and I took the opportunity to run a workshop as part of the AWS HouseWarming happening on the ā¦
In 2023 most of us have been busy with experimenting on GenAI. 2024 will be the year where we see mo
In 2023 most of us have been busy with experimenting on GenAI. 2024 will be the year where we see more and more use cases in productions. Curious about how to board this train? Highly recommend a readā¦
Curious about Generative AI in AdTech, MarTech, and Agency? Are you a Decision Maker, Builder, Data
Curious about Generative AI in AdTech, MarTech, and Agency? Are you a Decision Maker, Builder, Data Scientist, Tech or Business Leader? - In this case the below the Generative AI Builders Day is sometā¦
Right now calming down a little in our Berlin offices. It has been a very intens
Right now calming down a little in our Berlin offices. It has been a very intensive week including two fully packed days drinking from the firehose during the AWS Deep Dive Days 2024 - Generative AI (ā¦
Good morning! On my way to Munich for the Generative Deep Dive Days (https://lnk
Good morning! On my way to Munich for the Generative Deep Dive Days (https://lnkd.in/eueY28Qh). Looking forward to two days packed with deep dive sessions on Generative AI. I travel with two talks in ā¦
2023
Indeed super nice memories. The group dived deep into data platforms and shared experiences - the go
Indeed super nice memories. The group dived deep into data platforms and shared experiences - the good and the ugly. As you can see from the pictures, we had engaged discussions š . Looking back into ā¦
Just in time for Santa, great book about about the role of an Solution Architect(SA) in the future.
Just in time for Santa, great book about about the role of an Solution Architect(SA) in the future. GenAI is evolving many roles - SA role is not an exception. Very interesting read, which a lot of inā¦
Time is flying and now it is too late to visit the sustainability are at #reinvent2023 , but I have
Time is flying and now it is too late to visit the sustainability are at #reinvent2023 , but I have seen amazing demos there. Feel free to get in touch with Bishesh Adhikari and the other Builders to ā¦
I spent some amazing time during the workshop. Seeing customer to master all of this in just 2h, cle
I spent some amazing time during the workshop. Seeing customer to master all of this in just 2h, clearly indicates the disruptive power of this technology. My favourite customer quote: āI struggled toā¦
Just returned super excited from the chalk talk Bishesh Adhikari and I had here at #reinvent on the
Just returned super excited from the chalk talk Bishesh Adhikari and I had here at #reinvent on the topic of generative AI use cases in Advertising & Marketing. šŖTogether we developed a GenAI flywheelā¦
š¬I just arrived in Las Vegas today and already met some customers, partners and colleagues - I love
š¬I just arrived in Las Vegas today and already met some customers, partners and colleagues - I love the vibe. If you are around, give me a buzz that we can meet. šThis year I took the time and made a ā¦
Loads of awesome sessions on Generative AI next week at #reinvent2023. Check out this guide and make
Loads of awesome sessions on Generative AI next week at #reinvent2023. Check out this guide and make sure that you reserve your seats. Also, this is only a subset of the vast variety of sessions on thā¦
On my way back from an intense but fulfilling week with customers, partners and colleagues, I got so
On my way back from an intense but fulfilling week with customers, partners and colleagues, I got some timeāāāspecifically 6 minutes - in the train to make my own 1st experience with PartyRock(https:/ā¦
Seeking for some inspiration and prescriptive guidance on how to engineer prompts for your marketing
Seeking for some inspiration and prescriptive guidance on how to engineer prompts for your marketing & advertising use cases, I can highly recommend to have a read of this blog post: https://lnkd.in/eā¦
You are following theĀ #GenAIĀ topic and wondering how to apply it in #Advertising and #Marketing use
You are following theĀ #GenAIĀ topic and wondering how to apply it in #Advertising and #Marketing use cases? Or maybe you already build something and want to extend your knowledge? Letās dive deep togetā¦
First day at IBC. Loads of good customer interactions. Pleased to see the Ad Creative GenAI demo at
First day at IBC. Loads of good customer interactions. Pleased to see the Ad Creative GenAI demo at the AWS booth. Kudos to Anuj Gupta and the demo teamto make this happen. If you are at the IBC make ā¦
Yesterday we run the Machine Learning for Real-Time Advertising Workshop(https://lnkd.in/eXNiCAex) i
Yesterday we run the Machine Learning for Real-Time Advertising Workshop(https://lnkd.in/eXNiCAex) in our London offices. Absolut thrilling conversations and deep discussion with customers. Some of thā¦
āWeāre maybe three steps into a 10K race, and the question should not be, āWhich runner is ahead thr
āWeāre maybe three steps into a 10K race, and the question should not be, āWhich runner is ahead three steps into the race?ā, but āWhat does the course look like? What are the rules of the race going ā¦
Mor Tene and Edo Friedman thanks for inviting me over to join you at AWS IL for Advertising and Mark
Mor Tene and Edo Friedman thanks for inviting me over to join you at AWS IL for Advertising and Marketing Technology Executive Meetup(https://lnkd.in/e4WwRW-h) in Tel Aviv. I had loads of good conversā¦
Orca: The Model Few Saw Coming - what a fascinating time we live in
Orca: The Model Few Saw Coming - what a fascinating time we live in: https://lnkd.in/eUaCW8Ji Like always a great summary by ai explained. Amazing to see the level of progress being made in the field ā¦
Last week's Amsterdam Summit is in the books. It has been a blast. A great opportunity to (re-)conne
Last weekās Amsterdam Summit is in the books. It has been a blast. A great opportunity to (re-)connect with customers, partners and colleagues. Heiko Hotzās and my talk āGenerative AI - The new way toā¦
Only a few days left until AWS Summit in Amsterdam. Slides are ready, demos prepared - Heiko Hotz an
Only a few days left until AWS Summit in Amsterdam. Slides are ready, demos prepared - Heiko Hotz and I are looking forward to welcome you to the session āAIM301: Generative AI - The new way to generaā¦
Just a little bit more than one week left to the AWS Summit in Berlin. On the day before (3rd May) w
Just a little bit more than one week left to the AWS Summit in Berlin. On the day before (3rd May) we organized a bunch of hands-on workshops. Have a look and maybe we meet at https://lnkd.in/ep2sKPB6ā¦
And here we go with the registration page: https://lnkd.in/eJqrGfiy. I'll be running the RTB Intelli
And here we go with the registration page: https://lnkd.in/eJqrGfiy. Iāll be running the RTB Intelligence Kit Workshop (one time in the morning and another time in the afternoon). If you are interesteā¦
Today content monetisation still largely depends on 3rd party data while the technical foundation, 3
Today content monetisation still largely depends on 3rd party data while the technical foundation, 3rd party cookies, are deprecated soon. Advertisers and Publishers need to find a privacy-first approā¦
Wonder how to apply Machine Learning(ML) for your AdTech Use cases?
Wonder how to apply Machine Learning(ML) for your AdTech Use cases? This solution guideline outlines a Framework which minimizes the effort to build and deploy ML models. It comes with a end-2end workā¦
2022
It's this time of the year, focus shifts to Las Vegas. Many hours of good work with customers and co
Itās this time of the year, focus shifts to Las Vegas. Many hours of good work with customers and colleagues turn into a very condensed week of learning, unpacking and exchange. While being a little tā¦
Re:invent 2022 is approaching fast. A lot of preparation work has been already done. š
š
Re:invent 2022 is approaching fast. A lot of preparation work has been already done. š š If you are around in Las Vegas and are interested in how to apply ML in AdTech use cases without starting from zā¦
Looking forward to share what we have been working on since a while with our customers at our upcomi
Looking forward to share what we have been working on since a while with our customers at our upcoming āMachine Learning for Real-Time Advertising Workshopā (https://lnkd.in/e3FSWQWv). I am thrilled tā¦
Contextual targeting is gaining relevance in a post-3rd party cookie area as a means for publishers
Contextual targeting is gaining relevance in a post-3rd party cookie area as a means for publishers to monetise content and for advertisers to reach their audiences. The progress in ML and the availabā¦
In just 14 days it's finally happening: AWS Summit Berlin 2022, May 11 - 12. Can't wait to meet you
In just 14 days itās finally happening: AWS Summit Berlin 2022, May 11 - 12. Canāt wait to meet you (again) in person! A fully packed agenda is waiting for you and it would be my pleasure if you join ā¦
2021
Curious how to apply ML for anomaly detection without PhD in AI/ML? - join my demo session at AWS In
Curious how to apply ML for anomaly detection without PhD in AI/ML? - join my demo session at AWS Innovate Online on February 24th! Note that this session is in German, but we have overall 50+ sessionā¦
Working at AWS brings many positive things. As you know: The only constant in life is change. Today
Working at AWS brings many positive things. As you know: The only constant in life is change. Today our flat changed into a home recording studio. Iāll be recording a session for the German track at tā¦
2020
Great to see customer's success. Awsome work with FranƧois Guerraz, Janko KovaÄeviÄ, Gerry Louw and
Great to see customerās success. Awsome work with FranƧois Guerraz, Janko KovaÄeviÄ, Gerry Louw and the wider team. Optimizing customerās cost is a daily driver of my work and itās great to see anotheā¦