The right ad, at the right time, at the right spot to the right user' - Sounds e
The right ad, at the right time, at the right spot to the right user" - Sounds easy, but how? ๐ค
I’m just back from IBC - International Broadcasting Convention in Amsterdam! ๐ณ๐ฑ I had the opportunity to lead a team of worldwide experts building demo showcases around multi-channel monetization. We got great resonance with customers, analysts, and visitors at the AWS for M&E Booth.
๐ข I’m sharing these demo cases here for those who missed IBC or want to dive deeper. You’ll find demo descriptions, walkthrough demos, and architecture diagrams.
Canโt imagine a better start into a vivid #IBC2025 day. Go out for a nice loop in the park with like
Canโt imagine a better start into a vivid #IBC2025 day. Go out for a nice loop in the park with likeminded folks. Huge shoutout to the organisation - beautifully put together! And serves a good cause!
If you at IBC, come meet me arg the #AWS booth and learn all about the run - or just tech ;)
๐ Change is the only constant in life - but what if it's bad?
๐ Change is the only constant in life - but what if it’s bad?
The original quote is attributed to the Greek philosopher Heraclitus. In its original form, it was maybe closer to “everything flows.” Another way of expressing it is his quote: “you can’t step into the same river twice.” All of this is true - deeply rooted in the mechanics of the world we’re living in. Always astonishing what Greek culture brought forth so early in human history. Principles.
๐ธโก๏ธ๐ฆ Can you lift me out of the mud?
๐ธโก๏ธ๐ฆ Can you lift me out of the mud?
On my way to the IBC - International Broadcasting Convention.
The last couple of weeks I’ve been deeply in the mud - in full frog mode, digging deep into the details, opposite to taking the bird’s eye view. More on this in [1]. This is super thrilling to see what the team was able to build - just finishing off the last details!
Create. Connect. Captivate.
Create. Connect. Captivate.
Super thrilled to meet you at this year’s IBC. Beside ensuring that we hang out over a good cup of coffee (just pm me), check out the attendee guide below to make the best of your IBC experience.
CU in Amsterdam!
What are youโa Frog ๐ธ or a Bird ๐ฆ? And why do you need both?
What are youโa Frog ๐ธ or a Bird ๐ฆ? And why do you need both?
This sounds like a silly question to most readers, assuming you identify as human. But it’s actually an important one.
This concept goes back to mathematician Freeman Dyson. In his own words:
“Some mathematicians are birds, others are frogs. Birds fly high in the air and survey broad vistas of mathematics out to the far horizon. They delight in concepts that unify our thinking and bring together diverse problems from different parts of the landscape. Frogs live in the mud below and see only the flowers that grow nearby. They delight in the details of particular objects, and they solve problems one at a time. […] Mathematics needs both birds and frogs.”
๐ ๐น๐ผ๐๐ฒ ๐ถ๐ ๐๐ต๐ฒ๐ป ๐ฎ ๐ฝ๐น๐ฎ๐ป ๐ฐ๐ผ๐บ๐ฒ๐ ๐๐ผ๐ด๐ฒ๐๐ต๐ฒ๐ฟ - IBC 2025 is approaching fast!
๐ ๐น๐ผ๐๐ฒ ๐ถ๐ ๐๐ต๐ฒ๐ป ๐ฎ ๐ฝ๐น๐ฎ๐ป ๐ฐ๐ผ๐บ๐ฒ๐ ๐๐ผ๐ด๐ฒ๐๐ต๐ฒ๐ฟ" - IBC 2025 is approaching fast!
๐ณ I’m still buzzing from the preview of the incredible demos at this year’s IBC! The dedication and passion behind these powerful, insightful demonstrations is truly amazing. Big shout out to all the builders! Just a few more touches ๐
๐ฅ You’ll find me in the Captivate area at the AWS booth, where we’re showcasing the monetization demos our team has been crafting. I’d love to connect with you there! Otherwise just drop a message here and we meet over a beverage of your choice ๐!
Wo drรผckt der Schuh?' - ๐น๐ถ๐๐ฒ๐ฟ๐ฎ๐น๐น๐: '๐ช๐ต๐ฒ๐ฟ๐ฒ ๐ฑ๐ผ๐ฒ๐ ๐๐ต๐ฒ ๐๐ต๐ผ๐ฒ ๐ฝ๐ถ๐ป๐ฐ๐ต?' ๐๐๐ ๐ฟ๐ฒ๐ฎ๐น๐น๐, ๐๐ต๐ฎ๐
Wo drรผckt der Schuh?" - ๐น๐ถ๐๐ฒ๐ฟ๐ฎ๐น๐น๐: “๐ช๐ต๐ฒ๐ฟ๐ฒ ๐ฑ๐ผ๐ฒ๐ ๐๐ต๐ฒ ๐๐ต๐ผ๐ฒ ๐ฝ๐ถ๐ป๐ฐ๐ต?” ๐๐๐ ๐ฟ๐ฒ๐ฎ๐น๐น๐, ๐๐ต๐ฎ๐’๐ ๐ฏ๐ผ๐๐ต๐ฒ๐ฟ๐ถ๐ป๐ด ๐๐ผ๐? ๐๐ป ๐ฎ๐ป๐ฎ๐น๐ผ๐ด๐ ๐ฎ๐ฏ๐ผ๐๐ ๐ฑ๐ฒ๐ฎ๐น๐ถ๐ป๐ด ๐๐ถ๐๐ต ๐ฐ๐ต๐ฎ๐ป๐ด๐ฒ. ๐
The only constant in life is change. But how do we deal with it? ๐ค
Change provides energy โก - new things to explore, fresh perspectives to discover.
Change drains energy ๐ - we need to adapt, learn, and get comfortable with the unfamiliar.
Humans are creatures of habit. Even if you’re naturally curious (at Amazon, there’s a dedicated leadership principle “Learn and be Curious” - but let’s not get sidetracked here ๐), you still have your routines. Changing those requires energy.
Absolutely brilliant. Made my start of the week. And in all seriousness - a good reminder to not jus
Absolutely brilliant. Made my start of the week. And in all seriousness - a good reminder to not just blindly rushing with the innovation train into production, but e.g. apply good standard practices like testing. Still possible - and nicely supported - in those Agentic AI systems …
๐๐ฟ๐ผ๐บ โ๐ ๐ผ๐ฟ๐ฒ, ๐๐ฎ๐๐๐ฒ๐ฟ' ๐๐ผ '๐๐ฒ๐๐ ๐ถ๐ ๐ ๐ผ๐ฟ๐ฒ': ๐ต๐ผ๐ ๐ฐ๐ฎ๐ป ๐๐ฒ ๐บ๐ฎ๐ธ๐ฒ ๐๐ ๐๐๐๐๐ฎ๐ถ๐ป๐ฎ๐ฏ๐น๐ฒ?!ย - ๐ฝ๐ฒ๐ฎ๐ธ๐ถ๐ป
๐๐ฟ๐ผ๐บ โ๐ ๐ผ๐ฟ๐ฒ, ๐๐ฎ๐๐๐ฒ๐ฟ" ๐๐ผ “๐๐ฒ๐๐ ๐ถ๐ ๐ ๐ผ๐ฟ๐ฒ”: ๐ต๐ผ๐ ๐ฐ๐ฎ๐ป ๐๐ฒ ๐บ๐ฎ๐ธ๐ฒ ๐๐ ๐๐๐๐๐ฎ๐ถ๐ป๐ฎ๐ฏ๐น๐ฒ?!ย - ๐ฝ๐ฒ๐ฎ๐ธ๐ถ๐ป๐ด ๐ถ๐ป๐๐ผ ๐๐ต๐ฒ ๐ง๐ต๐ถ๐ป๐ธ๐ถ๐ป๐ด ๐ ๐ฎ๐ฐ๐ต๐ถ๐ป๐ฒ ๐๐ผ๐ผ๐ธ
Just finished “The Thinking Machine” by Stephen Witt [1]โ a fascinating deep dive into Jensen Huang’s journey transforming Nvidia from a gaming chip company to the backbone of today’s AI revolution.
What captivated me wasn’t just the tech evolution, but the strategic insights that apply far beyond semiconductors. Here are three quotes that stood out: